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2012

Students’ Unions; then and now…

November 30, 2012 Food>Ethical, local and sustainable|Marketing|Students' Unions
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If you were a student in the 70s or 80s, no doubt the phrase Students’ Union makes you think of beer… gigs… cheap beer… Rag Week and perhaps even more beer. 
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Food nostalgia (part one): why 70s food rocked!

November 22, 2012 Food|Leisure Hospitality|Marketing
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Nostalgia! There’s nothing quite like it, is there? It only takes a few bars of music or the aroma of something cooking to take us straight down Memory Lane. 
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Why copywriting is a vital marketing ingredient

November 9, 2012 Marketing|Strategy
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  There’s no doubt the food industry has changed in recent years. Today’s discerning consumers want fresh, seasonal fare, locally grown produce and ethically reared meat that hasn’t travelled the world to reach their plate. Even the ubiquitous fast food
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A bit of a sticking point…

October 31, 2012 Leisure Hospitality
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    A year or so ago, I went to Manchester with some of my friends to see a group at the brilliant Sankeys. Before we hit the club, we decided to take a stroll down the infamous Canal Street and
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The end of the world is nigh for students’ unions…

October 12, 2012 Leisure Hospitality|Marketing|Strategy|Students' Unions
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    Freshers’ your busiest trading period is over, don’t tell me sales were down compared to last year? The double dip recession is biting deeper, fuel costs are spiralling and food costs have more than doubled in the last
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The Great British Pub Evolution.

October 3, 2012 Food|Leisure Hospitality
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A roaring fire, oak beams, old men playing dominoes, a balding dog drinking beer from an over-sized ashtray, the sticky carpet, the fog of cigarette smoke, a pentagram on the yellowed wall and a suspicious-looking landlord, looking at you in
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Brand it like Beckham; ensuring you make the most of your most important asset: Your Brand.

September 3, 2012 Marketing|Strategy
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A hundred years ago, the use of this word would pertain to heating up an iron and distressing your cow or horse by scorching your mark of ownership into their rump. Nowadays, the word is generally used to describe a
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Guess who’s coming to dinner…

August 29, 2012 Food|Leisure Hospitality|Marketing
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  There’s nothing quite like eating out, is there? Romantic dinners for two, a big birthday blowout meal, lunch with a friend, the office annual Christmas dinner, or just a fun filled night out with a group of friends. They’re
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